SMS targeting
Send promotional messages to your target audience.
SMS targeting is a new effective advertising tool to send targeted messages to potential customers based on their interests, preferences, and behaviour.
The service was developed using Big Data technologies. The SMS targeting tool provides greater convenience for advertisers while helping reduce information overload and consumers’ “banner blindness.”
In addition, the service helps improve the effectiveness of marketing communications, optimize advertising investments, and enable more targeted engagement with the target audience.
Audience segmentation. The targeted mailing tool is based on analyzing big data. As a result of their collection and processing, categories of subscribers' interests are generated according to lifestyle, geodata, interests, etc., which allows you to send a message exactly to your target audience.
Personalization. With an infinite stream of information, it is the personalized offer that the subscriber is more likely to remember. This helps establish a more personal tie with the audience and attract the right customers for the business.
Instant delivery. Fast SMS delivery (less than one minute) increases the likelihood that an advertiser's offer won't get lost in the flow of marketing messages.
- Basic: age, gender, parental status, income
- Geo: country, city, supergeo
- Interests
- Page visits: visits to specific domains
- SMS from alpha names: users who received SMS from the list of alpha names.
SMS targeting application areas are unlimited.
The service is suitable for companies across all industries and can be adapted to various business needs and target audiences.
• The HoReCa segment can attract new visitors by talking about new branches, high-profile events and unique pricing and product offerings.
• Retail businesses can communicate promotions, capture the attention of online and offline shoppers who haven't completed a product purchase, send reminders to purchase at specific times and within specific branch boundaries.
• Banks can offer personalized services that match each user's interests, lifestyle, and other preferences.
Minimum number of messages - 5,000.
Send a request to: bigdata@beeline.uz specifying your contact details and we will contact you.